CLARK COUNTY, Ky. (LEX NEWS) — What began as one man’s quest to discover a more healthy different to potato chips has grown into certainly one of Clark County’s largest employers and now has a presence on the NASCAR monitor.
Jason Wright, the founding father of Wilde Protein Snacks, launched his firm in 2018 with a easy mission.
“I love potato chips, but they didn’t love me back, so I made it my mission to replace the potato with chicken breast,” stated Wright.
That concept has paid off in a giant manner. Since opening their Clark County facility in 2021 with 25 workers, Wilde Protein has expanded to almost 200 employees in simply three years.
To have a good time his staff’s success, on Thursday, Wright introduced NASCAR to Clark County, internet hosting drivers Carson Kvapil and Rajah Carruth.
The drivers, together with a NASCAR hauler, are on their manner to Indianapolis for this weekend’s Brickyard 400.
Wright sponsors Kvapil’s #1 automobile and pays for the Wilde emblem to seem at three NASCAR races yearly: Las Vegas, St. Louis, and Indianapolis. While he acknowledges the sponsorship is dear, Wright stated the funding is not about instant returns.
“I think what it’s worth is, the employees and how they light up and be a part of something. They’ll go home and watch the race, see the car and be a part of that. I’m not sure of the payoff, but it sure does bring everybody together,” he stated.
Employees loved a free lunch, autographs, and a photograph session with the drivers. Carruth drives the long-lasting #88 automobile, beforehand pushed by NASCAR legends, together with Dale Earnhardt Jr., Darrell Waltrip, Dale Jarrett, and Bobby Allison.
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