Directed by Jocelyn Cooper, Produced by Patricia Arquette, and Creative by Juxtapose Studio, Lohan Follows Her Gut to Inspire a New Wave of Wellness
LOS ANGELES, March 19, 2026 /PRNewswire/ — Health-Ade, the maker of scrumptious, bubbly drinks that assist a contented and wholesome intestine, companions with Lindsay Lohan in a creative new ad campaign. Rooted in Health-Ade’s mission to empower individuals to comply with their intestine, the marketing campaign embodies Lindsay’s confidence and recent vitality, highlighting the steadiness and vitality that come from trusting your self. With playful touches and cultural relevance, Health-Ade invitations extra shoppers to embrace kombucha as a part of their life-style.
The artistic, developed by Juxtapose Studio, has rolled out throughout paid social and digital video and has been amplified throughout Health-Ade and Lindsay Lohan’s social channels. In the hero spot, Lohan walks by means of the town avenue, radiant and unfazed because the world round her freezes in awe. Approaching a nook retailer, she casually grabs a Health-Ade Kombucha, twists it open, and takes a sip. When an onlooker asks about what she is ingesting, Lohan proudly exclaims, “Health-Ade Kombucha! I’ve always been a fan of the ‘booch”. The artistic is playful with a easy message: while you belief your intestine, all the pieces else falls into place.
“Bringing Lindsay Lohan together with Health-Ade felt like a natural pairing,” stated Luke Anderson, Founding Partner of artistic company Juxtapose Studio. “Her positive outlook, confidence, and focus on wellness align seamlessly with the brand, and we set out to create a campaign that reflects and celebrates that shared messaging.”
For Health-Ade, the partnership is about nostalgia, cultural alignment, and shared values. Millennials who grew up alongside Lohan at the moment are prioritizing wellness, steadiness, and merchandise that make them really feel good from the within out. As 2010s tradition resurges throughout music, movie, and vogue, Health-Ade is channeling that optimism and sincerity with a marketing campaign that feels joyful and daring.
“Lindsay brings a fearless energy and authenticity that perfectly reflects what Health-Ade stands for,” stated Sandra Heidrich, Vice President of Marketing at Health-Ade. “This campaign is about trusting your gut and living life on your own terms, and Lindsay is the perfect partner to bring that message to life. Together, we’re making kombucha accessible, approachable, and part of a lifestyle that inspires people to feel their best from within.”
By aligning with Health-Ade, Lindsay helps elevate the dialog round kombucha, educating and galvanizing a broader viewers to embrace wellness whereas highlighting the significance of intestine well being and practical drinks.
