One of these entrusted with sharing a mini-preview from his social media was Brazilian actor Wirley Contaifer.
The 35-year-old has beforehand labored on dubbing worldwide variations of Marvel movies, and is a well known member of the Spider-Man group.
He tells BBC Newsbeat he acquired an enormous response when he posted the preview clip on his Instagram story.
“People were asking me where the trailer was, it was funny and thrilling,” he says.
He admitted that some followers would’ve discovered the gradual release of quick clips “annoying”, however he thought the trailer rollout was a “smart idea” that constructed anticipation.
When Holland led the large reveal, he stated the film-makers needed to contain followers to indicate appreciation for his or her assist through the years.
“Without that incredible community, there would be no Spider-Man” he stated.
Fan Bella Prichard, a cosplay content material creator, tells Newsbeat these concerned with dropping the clips “really are just big fans of Spider-Man”.
“It’s not about the numbers or the following. It’s just true fans of Spider-Man and of Peter Parker coming together, and I love that,” says the 24-year-old.
“Rather than just dropping the trailer, it kept the audience and the fan base guessing and trying to piece things together in order.
“I simply thought it was genius.”