Over 15 thousand sq. metres of ground area, 9.6 thousand merchandise, 950 sq. metres devoted to meals and 150 co-workers. These are the numbers of the first Ikea retailer in Sardinia inaugurated in Elmas, inside the Fass Shopping Centre. A construction distributed over two flooring in which 3.8 thousand sq. metres of showroom area narrate a number of methods of dwelling. Inside there’s additionally a 2.6 thousand sq. metre market corridor with 9.6 thousand merchandise.
The opening of the new retailer marks “an important stage in the journey already started by Ikea on the island in 2016 with the opening of the first Viale Marconi pick-up point, which has welcomed more than 5 million visitors over the past 10 years”. The shop employs 150 co-workers, together with 90 new recruits who be part of the 60 already current coming from the Viale Marconi website or coming back from different outlets in Italia. In addition, and the firm emphasises this, a 62% composition of ladies in the management group. Sustainability additionally finds ample area in this path, with devoted providers equivalent to “Riporta e Rivendi” and the “Angolo della Circolarità”, “designed to give products a second life and promote a more responsible consumption model”.
“This opening, besides being a significant milestone for Ikea Italia, also represents a moment of great personal emotion for me, marking the first inauguration since my appointment in the country,” emphasises Alpaslan Deliloglu, CEO of Ikea Italia. “The new shop is an important step in Ikea’s growth strategy in Italia. Sardinia is a key territory for us, which consolidates our development path and allows us to strengthen an increasingly widespread presence’.
On the occasion of the inauguration, the launch of two social projects in Cagliari together with the Domus de Luna Foundation: the donation of furniture for a property confiscated from organised crime, which will become a reception space for families and young people in difficulty, and for a day centre for young people with fragility. Also in Sardinia, Ikea has already supported other projects in the past with its furniture together with the Elda Mazzocchi Scarzella Association and the Associazione Salesiani per il Sociale.
“This retailer was born out of a shared expectation. We knew how a lot Sardinians longed for Ikea’s arrival in the region with a shop, and we really feel that this opening is the results of a bond constructed over time,” commented Francesca Scisci, Market Manager of Ikea Cagliari Elmas. “Cagliari continues to embrace our imaginative and prescient of making a greater on a regular basis life for the majority of individuals, providing purposeful, sustainable and reasonably priced furnishings options.
