The artist previously referred to as Kanye West’s spouse, Bianca Censori, directed the music video for his tune “Father,” and in a quote supplied to Complex, she defined her method for the putting one-shot video.
The music video for the observe, which options Travis Scott, arrived the identical day as Ye’s long-awaited Bully album lastly arrived on streaming companies. Censori directed the video, which options muted tones and is about in a surreal church that includes Ye sitting within the pews earlier than Scott joins the congregation to carry out his verse.
“The film presents a church not as a real place, but as a surreal dreamlike environment, where time feels slowed, spatial logic is distorted, and reality becomes fantasy,” Censori, who’s an architect, instructed Complex over electronic mail.
Following the discharge of the music video on Saturday (March 28), Michael Jackson impersonator Fabio Jackson confirmed that he appeared within the music video. He shared an image of his cameo on his Instagram Stories. “It’s not my project, but I’m happy to say that, yes, I was involved, and yes, that is me,” Fabio stated. “It was amazing. All this was very magical to me because this was my very first involvement in a music video.”
Fabio particularly had reward for director Censori. “She was welcoming, she was warm, she was happy, positive,” he stated of the 31-year-old efficiency artist. “She was giving such great vibes all the time.”
Ye just lately introduced that he’ll perform three consecutive nights at this 12 months’s Wireless Festival in London. Ye’s first formally launched solo full-length since 2021’s Donda (though Donda 2 was eventually released to streaming in 2025) had a prolonged journey main as much as its arrival. Ye at one point declared himself “a Nazi” on social media, however later apologized with a full-page ad in the Wall Street Journal in January.
Instagram/@wirelessfest
Check out some photos from the shoot for the music video alongside plans for the set under.
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Mark Saldana
Image by way of Kadeem Jackson
Image by way of Kadeem Jackson
Image by way of Kadeem Jackson
Image by way of Kadeem Jackson
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Michael Jackson Impersonator Fabio Confirms It’s Him in Kanye West’s “Father” Music Video
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Kanye West to Headline Three Nights at London’s Wireless Festival 2026
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