NFL stadiums must scrub all branding for FIFA’s World Cup. One roof got an exemption
In the buildup to the 2026 World Cup, a number of NFL stadiums have been coping with a peculiar headache: multi-hundred-foot rooftop logos that, by FIFA mandate, must not be seen through the match. Soccer’s international governing physique requires all World Cup venues to scrub themselves of pre-existing branding. It does this, it says, to…
