Kanye West has shared a music video for ‘Father’, which options Travis Scott and is directed by his spouse Bianca Censori.
Ye premiered his twelfth studio album with a YouTube livestream on Friday (March 27) and later made it available to listen to on most major streaming platforms, together with Spotify and Apple Music.
Alongside the album, the rapper has shared the music video for ‘Father’, the observe that includes a verse from Scott.
Directed by Censori with a single digicam setting, the video takes place in an earth-toned church setting, populated by aliens, knights, and a Michael Jackson lookalike sitting within the background.
Ye sits up entrance whereas the scene unfolds round him, with a sequence of weird occasions happening. Over the course of the video, police arrest a nun, a pageant queen is carried down the aisle, and somebody does methods with playing cards that burst into flames.
Since the album’s launch, Ye’s collaborator James Blake has asked to be taken off the producer credits, saying the final result is “not what I created”.
Announcing the tracklist earlier this week, Ye said there was no AI used in its creation, contradicting what he had stated final yr when he claimed that he had included the expertise into his writing course of in “the same way I incorporated Auto-Tune”.
‘BULLY’ was first announced by West two years ago, and has seen numerous anticipated launch dates come and go. Last June, he previewed it with the singles ‘Preacher Man’, ‘Beauty And The Beast’, ‘Damn’ and ‘Last Breath’.
Ye has also announced an album launch show in Los Angeles, set for April 3, and confirmed extra European dates for this yr, marking his first headline dates on the continent in 12 years. He is but to announce any UK exhibits for this yr.
Ye shared numerous highly controversial posts in early 2025, when he took back an apology to the Jewish community for his previous anti-semitic remarks, and declared himself “a Nazi”. He later said on X/Twitter that, “after further reflection”, he’d “come to the realisation that I’m not a Nazi”. But this was adopted only a few days later by yet more swastika apparel appearing on his X page.
Last November, West held a meeting with a rabbi and apologised for his anti-Semitic comments.
Then, in January, Ye claimed that his recent apology for his past anti-Semitic comments was not about his forthcoming new album or an attempt to “revive” his career. He additionally shared particulars of his bipolar type-1 diagnosis, which he’d dismissed early last year.
